Update: Amazon Accelerate conference

Update: Amazon Accelerate conference

This year, Lab 916 was selected as a finalist for the Challenger Award category for the 2023 AmazonAds Partner Awards in the Americas region, leading me to attend the Amazon Accelerate Conference.

As the Director of E-commerce and Marketplace Partnerships for Lab916, I commend our Amazon team for their invaluable support and recommendations to our clients. Their efforts have resulted in efficient selling of products on the platform, leading to the success of our clients. This recognition stands as a testament to their achievements.

Here is a link to the Award page for Amazon: https://advertising.amazon.com/partner-awards


First Key Takeaways

Amazon introduced Supply Chain by Amazon, an automated solution for fast and reliable global product shipping. This new service will help mid-size and large-size sellers coordinate pickup from the manufacturer warehouse to the FBA warehouse in the USA.  

Here are two articles to help you understand this new service that links all other services into one platform with better SOPs.

Amazon announces Supply Chain by Amazon, which includes restocking physical stores | TechCrunch
Amazon this morning announced an expansion of its logistics network that will allow its selling partners to move their products in bulk from Amazon’s
Announcing Supply Chain By Amazon | New services for sellers
Sellers can now spend less time managing their supply chain and more time building great products, delighting customers, and growing their business.

Another Takeaway is the Buy with Prime

Buy with Prime program allows Shopify sellers to access their  FBA inventory, enhancing perceived value on the product page.  From Jan to August 15 most integration of the Buy with Prime has been through embedding code on the theme code section.

Buy with Prime now has a page to register for early access to the Buy with Prime app.  The App will streamline the process and allow sellers to view the Buy with Prime console within shopify, eliminating multiple steps. I provided a link below.

Shopify App | Buy with Prime | Amazon
Introducing the Buy with Prime app for Shopify. Now you can easily add and manage your product catalog in one place.

There is a lot of information to process this week. Once I finish my follow-ups, I will create new content for SOP for new Amazon services.